Optimizing web images can be an overwhelming task, especially when it’s about crafting a descriptive alternative text for bulk of images. Many e-commerce websites that have to optimize thousands of product images usually need more help getting this done quickly. With the best alternative text generator, you can massively write alt text for your website images while attending other business activities.
With the sheer volume of different alt-text options online today, choosing the best alt text generator for images may be time-consuming. However, I’ve reviewed many options and selected the top 10. Read on to find out!
The Best Alt Text Generator For Images
- AltText.ai
- AltTextGenerator.net
- Ahref’s Alt Image Generator
- Typli.Ai
- Vercel
- ChatGPT 3.5
- Gopublish.io
- Popupsmart
The Best Alt Text Generator For Images Reviewed
1. AltText.AI
If you are a content creator, digital marketer, or web developer, then AltText.ai is one alt text tool to have in your tool bag. It helps generate descriptive alt text for images, making your site images more accessible to search engines and humans using screen readers.
Thanks to its AI-driven technology, you can quickly generate precise and bulk descriptions. It’s a great time-saver and ensures that your image description meets accessibility standards without requiring manual input.
Key Features
- AI-Driven Automation: AltText.ai provides users with pre-built connectors for Zapier, Pabbly, Albato, and SureTriggers. Integrating this alt text generator with other automation systems allows you to build a fully automated alt text generation workflow.
- Multi-Language Support: AltText.ai supports over 130 languages, helping you write alt text in your preferred language. This feature helps make your content accessible and inclusive, broadening your reach and improving international SEO, which is crucial in today’s global digital environment.
- Seamless Integrations: Easily integrate AltText.ai with popular platforms like WordPress, Shopify, and Magento. This feature lets you generate alt text directly within your content management system (CMS), making the process smooth and keeping your images consistently described across your site.
- User-Friendly Extensions: AltText.ai provides browser extensions for Chrome and Firefox, allowing you to generate alt text with a simple right-click on any image. This feature is designed for quick updates, enhancing your productivity and ensuring your content is always optimized for accessibility.
- Bulk Optimization: Imagine having 1000+ images for which to write alt text. All you need to do is upload the spreadsheet where they are housed, and AltText.ai writes them for you in no time.
Pricing
AltText.ai offers competitive price plans to cater to different use cases. You can choose a subscription or a pay-as-you-go plan.
Plan | Bronze | Silver | Gold | Titanium | Platinum | Pay-As-You-go |
Monthly | $5/month | $19/month | $49/month | $119/month | $229/month | $3/pack |
Yearly | $49/year | $189/year | $489/year | – | – | – |
AltText.ai also has a free trial plan that comes with 25 credits. Every time you generate an image, you use 1 credit.
Pros and Cons
Pros
- User-friendly interface
- Creates accurate image descriptions using AI-powered
- Offers various pricing plans for different budgets.
- Bulk alt text writing
- Allows customization of alt text using preferred keywords
- Supports branding
Cons
- Limited capabilities for SEO needs.
- Requires careful credit management to avoid overspending
2. AltTextGenerate
Alt Text Generate is a free online tool that can generate alt texts for any image. It lets you upload your selected image and then generates the perfect description for your image. It’s flexible enough to support basic and advanced usage, catering to beginners’ and technical users’ needs. Regardless of your job role, whether content creator, agency owner, business owner, or developer, alt text helps you generate precise image description that suits your needs.
While this provider functions similarly to AltText.ai, it is limited in integration capability. You can integrate alt text generator with WordPress, Shopify, WooCommerce, and other headless CMS apps like Contentful and Hygraph.
Key Features
API for Developers: Developers seeking ways to integrate alt text generation into their custom application or want to process images in bulk can leverage this functionality.
Integration with CMS: Like AltText.ai, you can integrate an Alt text generator to CMS like Contentful and Hypgraph to easily add AI-generated alt text to your images. You can integrate with Zapier to benefit from this functionality on other platforms.
WordPress Plugin: It is a one-stop solution for WordPress users that automatically fixes alt text for already uploaded images and new ones.
Ecommerce Platforms: Alt text generate provides a customized solution for ecommerce platforms like Shopify and WooCommerce by intelligently adding unique product names and brands into the alt texts. This helps you maintain SEO-compliant and branded images.
This tool is a specialized tool that focuses only on generating alt texts.
Pricing
AltTextGenerator is entirely free. However, there is a one-time payment fee of $20.
Pros and Cons
Pros
- Affordable
- Easy to use
- Flexible to support basic and advanced use cases
- Integrates with CMS
Cons
- Lacking bulk importation features compared to AltText.ai
- Limited integration capability compared to alt text.ai
3. Ahref’s Alt Image Generator
From the popular SEO tool stable, Ahrefs’free AI image alt text generator is free and easy to use. It’s mostly suitable for beginners as its interface is basic and appealing.
However, if you need to write alt text for many images, you may have to do this in batches because Ahref doesn’t support bulk importation like AltText.ai.
Key Features
- Support for Multiple Image Formats: Accepts various image formats like JPG, PNG, and GIF, making it versatile for different use cases.
- Tone Setting: Ahrefs allows you to determine the tone you prefer, such as formal, friendly, casual, etc., enhancing the personalization of alt text.
- Multiple Output: With Ahref, you can get up to 5 variants of alt text, allowing you to choose the most suitable response.
- Multiple Language: Ahref supports over 50 languages.
Pricing
Ahref’s alt image generator tool is entirely free. You don’t need to subscribe to any of their existing plans to gain access to it.
Pros and Cons
Pros
- Allows users to choose the tone and style of the generated text, making it suitable for different contexts.
- Automates the process of writing alt text, saving time for web developers and content creators.
- It helps enhance a website’s search engine ranking by providing descriptive text for images.
Cons
- The quality of text tends to vary
- Requires images to be uploaded individually, which might be time-consuming for large batches.
- Limited option for bulk alt text generation
4. Typli.Ai
Typli is your one-stop shop for AI writing. This AI-powered content planner and writing assistant help you effortlessly create unique, engaging content. Whether you need SEO-friendly blog posts, marketing copy, ad text, or email newsletters, Typli makes it easy to produce high-quality content quickly. It also has an excellent image generation tool, complete with alt text.
Key Features
- Grammar and Style Checking: Thanks to sophisticated AI algorithms, catching and correcting grammatical errors, punctuation mistakes, and stylistic issues takes the click of a button. This ensures your writing is accurate and polished, making it perfect for academic and professional settings.
- Plagiarism Detection: Typli’s powerful plagiarism checker scans your content against a vast database of sources, ensuring that your work is original and free from unintentional plagiarism, safeguarding your academic and professional integrity.
- Citation and Reference Management: Referencing can be long and tedious, but thanks to Typli, you can simplify the tedious citation and reference management process. It automatically generates citations and references in various formats, including APA, MLA, and Chicago, helping you maintain compliance with academic standards effortlessly.
- AI Image Generation and Alt Text Creation: Typli doesn’t just help with writing; it enhances your content with AI-generated images. The platform even creates descriptive alt text, making your visuals accessible to all users and improving your content’s SEO.
- Content Optimization: You can get real-time feedback on your writing, ensuring that your content is well-written and optimized for search engines, increasing its visibility online.
Pricing
Plan | Basic | Pro | Plus |
1 month | $12.99/month | $49.99/month | $19.99/month |
- Basic Plan: This is a great fit if you’re an individual or a small business that needs to whip up occasional content like blog posts or marketing materials, and you don’t need too many images each month.
- Plus Plan: Ideal for those who are growing and need more—whether you’re creating more content or need extra images. It’s perfect if you want access to advanced writing tools without going all out.
- Pro Plan: This plan is perfect for content creators or businesses that regularly need a ton of content and images. It gives you the most flexibility and features to keep everything running smoothly.
Pros and Cons
Pros
- Supports collaboration
- Connects seamlessly with other digital tools and platforms
- Includes advanced analytics that help you understand your audience better
Cons
- Monthly fees can be costly for small businesses.
- External storage raises potential security and privacy issues
- AI content might lack your unique brand voice
5. Vercel
Vercel automatically creates descriptive alt text for images using advanced machine learning. It generates accurate, context-aware descriptions in over 130 languages. Similarly to alt text ai, you can integrate it with WordPress, Shopify, and headless CMS. Vercel is also developer-friendly, and if you’re a developer, you can use its flexible API to embed its content-generating functionality into your applications.
Key Features
- Ease of Use: The generator is easy to use, so developers and content creators can quickly add it to their CMS. The simple API route lets you generate alt text without coding skills.
- Integration with Next.js: It works smoothly with Next.js applications, improving the efficiency of web projects within the Vercel ecosystem. This makes it an excellent choice for developers using Next.js.
- Utilization of BLIP Model: Vercel uses the BLIP machine learning model from Salesforce to describe images accurately. This ensures the alt text is relevant to your web content.
- Customizable API Route: This lets you customize how alt text is generated by feeding images as query parameters into the API route. This feature adapts to different needs and project types.
Pricing
Plan | Hobby | Pro | Enterprise |
1 month | Free | $20/month | Quote-based |
Hobby: The hobby plan is Vercel’s free plan. It supports multiple frameworks, starter databases, web analytics, and community support.
Pro: The pro plan is best for teams or projects requiring advanced features and flexibility. It includes everything in the Hobby plan, plus added features. One great thing about this plan is that you can access it on a 14-day trial basis.
Pros and Cons
Pros
- Uses the BLIP model for precise and relevant image description
- Boosts SEO by providing accurate image descriptions, improving search engine rankings
- Generates alt text in over 130 languages, catering to a global audience.
Cons
- Requires technical coding knowledge
- Steep learning curve
6. ChatGPT
Almost everyone is familiar with ChatGPT, one of the most popular generative AI tools. The latest model of ChatGPT (GPT 3.5) is also great for generating alt texts. Just upload your picture, include the required prompt, or choose from relevant prompts, and it’ll create an alt text description for you.
Key Features
ChatGPT may have limited features compared to AltText, but this simplicity is why it excels at its offering. It’s an excellent aid for content generation, whether it comes up with image descriptions, metadata, subheadings, or any other writing content.
Pricing
Plan | Free | Pro | Team | Enterprise |
1 month | Free | $20/month | $30/month | Contact support |
Pros and Cons
Pros
- It comes with a free plan
- Available on web and mobile
- Fairly accurate alt texts
Cons
- Generates extremely long alt texts if your prompt isn’t specific enough
- Free version prone to user overload
- Limited database
7. GoPublish
Gopublish is a Google Docs add-on tool that offers seamless WordPress bulk publishing right from Google Docs. It also offers an AI-powered alt text generator that creates customized, descriptive alt text for images in under 2 seconds. By analyzing key elements like objects, text, and colors, the AI generates human-like, keyword-rich descriptions tailored to each image.
Key Features
- Customizable Link Settings: Gopublish.io offers customizable link settings, allowing users to set all links to open in a new tab or make them no-follow with just a few clicks
- Content Update Functionality: Updating existing content is crucial for maintaining relevance and SEO rankings. Gopublish.io simplifies this process by allowing users to update content directly from Google Docs without creating new posts.
- Direct Publishing from Google Docs: Gopublish.io allows users to publish content directly from Google Docs to their websites. This feature eliminates the need to manually copy and paste content into a content management system (CMS), saving time and reducing errors. Users can publish content with a single click, making the process seamless and efficient.
- Smart AI for Alt Text Creation: You can use the advanced AI to whip up alt text in seconds. The AI examines your image, picks out key details like objects, colours, and text, and then crafts a descriptive, keyword-rich alt text.
Pricing
GoPublish offers three tiers of price plans based on different business needs and complexities.
Plan | Starter | Professional | Agency |
Monthly | $9/month | $29/month | $49/month |
Yearly | $89/year | $299/year | $499/year |
While there’s no free forever plan, you can always book a demo to test the product. Your first 10 exports are free with GoPublish.
Pros and Cons
Pros
- Publish content directly from Google Docs effortlessly.
- Supports bulk publishing of up to 1,000 articles.
- Automatically formats content with clean, error-free code.
- Update existing content without visiting WordPress.
Cons
- AI doesn’t add alt text to newly uploaded images.
- Limited to Google Workspace
- Lack of a free forever plan
8. PopupSmart
Popupsmart is a tool that helps businesses create and manage pop-ups on their websites to boost visitor engagement and increase sales. A great feature of Popupsmart is its AI-powered alt-text image generator. This tool automatically writes alt text descriptions for any image format you upload for free. It supports image formats such as WEBP, JPEG, PNG, and GIF.
Key Features
- Seamless Platform Integrations: Integrate Popupsmart effortlessly with popular platforms like Mailchimp, Shopify, and WordPress to enhance your marketing efforts.
- In-Depth Analytics: Access detailed analytics and reporting to monitor your pop-ups’ performance, providing valuable insights for optimizing your campaigns.
- AI-Powered Alt Text Image Generator: Popupsmart features an AI-driven alt text image generator, automatically creating descriptive, SEO-friendly alt text for images used in your pop-ups, enhancing accessibility and search engine rankings.
Pricing
Plan | Free | Basic | Advanced | Pro | Expert |
Monthly | $0/month | $39/month | $69/month | $99/month | $159/month |
Annually | $0/month | $32.50/month | $57.5/month | $82.5/month | $132.5/month |
- Basic Plan: The Basic plan offers essential features like unlimited pop-ups and a monthly quota of up to 100,000 page views. It’s a solid choice for small businesses or individuals looking to start with basic engagement tools without breaking the bank.
- Pro Plan: The Pro plan includes all Basic features, advanced targeting options, and up to 500,000 monthly page views. This plan is ideal for growing businesses that need more sophisticated tools to engage a larger audience.
- Expert Plan: The Expert plan has access to all Pro features with an expanded monthly page view limit of up to 1,000,000. It’s designed for established businesses or high-traffic websites that require top-tier customization and analytics.
PopupSmart offers a free alt text generator. However, if you need its other solutions, you may choose any of its paid plans.
Pros and Cons
Pros
- The UI is easy to understand, especially for non-developers
- Very responsive customer service
Cons
- Some templates are complex to customize
- Use per impression limitation makes it less cost-effective
What is Alt Text and Why Does It Matter?
Alt text, short for “alternative text,” briefly describes an image embedded in a website’s HTML code. It is a crucial aspect of on page optimization for search and web accessibility, particularly for visually impaired users who rely on screen readers to interpret content. Screen readers read aloud the alt text, allowing these users to understand the image’s context and meaning, which is essential for navigating websites effectively.
Alt text also significantly impacts the search engine ranking of a site. Search engines like Google use alt text to understand images, helping them showcase the images in relevant search results. Well-crafted alt text can improve a website’s visibility, driving more organic traffic. In essence, alt text is not only about compliance with accessibility standards but also about enhancing user experience and search engine performance.
How To Choose The Right Text Generators
Here are some factors to consider when choosing an alt-text generator
- Accuracy of Descriptions: Ensure the generator produces precise and relevant descriptions that genuinely reflect the image content.
- Customization Options: Look for tools that allow manual adjustments to refine or improve the generated alt text.
- User Interface: Choose a generator with an intuitive, user-friendly interface for easy and efficient use.
- Integration Capabilities: Opt for a tool that integrates smoothly with your existing web development platforms or workflows.
- AI and Machine Learning: Check whether the generator uses AI or machine learning to improve its accuracy over time.
Tips on How to Write Good Alt Text
Creating effective alt text during image optimization processes requires a balance of detail and brevity. Here are some best practices:
- Be Descriptive Yet Concise: Summarize the image in a few words without being too vague or overly detailed.
- Avoid Redundancy: Do not repeat information already mentioned in the surrounding text.
- Skip “Image of”: Screen readers already identify the content as an image, so this phrase is unnecessary.
- Focus on Functionality: If the image serves a specific purpose (e.g., a button), ensure the alt text reflects that function.
Alt Text Examples:
- Good Alt Text: “Golden retriever playing fetch in a sunny park.”
- Poor Alt Text: “Dog outside” or “Image of a dog.”
The Best Alt Text Generator Compared
Alt Text Generators | Free Version | Starting Price | Top Features |
AltText.Ai | Yes | $5/month | Multi-language support, Bulk Alt text Import, Browser Extension |
AltTextGenerate | Yes | $20 | API for Custom ApplicationsEasy Usage |
Ahrefs | Yes | $0 | Multi-image format, Multiple language support, Tone Modification |
Typli.AI | No | $12.99/month | Grammar checker, Plagiarism Detection, Citation and Reference Management |
Vercel | Yes | $20/month | Node.js integration, customizable API route |
ChatGPT 3.5 | Yes | $20/month | Prompt Automation |
GoPublish | No | $59/month | Direct Publishing from Google Docs |
Popupsmart | Yes | $39/month | Free to use |